Project Description

The National Day Discount Booklet is a cheque book-sized booklet full of merchant promotions, distributed during Singapore’s annual National Day Parade (NDP). Up till 2019, the print booklet has been distributed in the official NDP Funpacks for 18 parade editions.

Since 2020, we have been distributing the print booklet versions directly to 170,000 HDB households. An online NDP Discount e-Booklet, featured on various web and mobile app platforms, including the official NDP website, also allowed many more people to enjoy the coupon promotions on-the-go.

Check out our NDP eCoupons here.